Q1. What is Brand Ektra ? Is this Indian company ?

A1. Ektra, is a globally acknowledged, world’s largest, and most trusted brand in 100% Melamine Tableware. We are Premium Brand of Srithai Superware Public Co. Ltd, Thailand which has been established longer than 50yrs and has become the world’ largest manufacturer of 100% Tableware. Srithai Superware Public Co. Ltd has expanded “Ektra” premium brand coverage to Indian Market under its subsidiary company name Srithai Superware India Ltd in 2015, it has established its own manufacturing facilities in Ahmedabad, Gujrat.  All our manufacturing units are fully equipped with cutting – edge machinery and technology. 

Q2. What is Melamine ?

A2. Melamine is an organic-based, nitrogen-rich compound used to manufacture cooking utensils, plates, plastic products, and more. Melamine resin is durable, fire and heat resistant and virtually unbreakable, making melamine products more desirable than other plastic housewares.

Q3. Is Melamine safe?

A3. A 100% melamine is food safe when used as recommended. When choosing a melamine product for your business, it is important to verify exactly the material that has been used to make it. We recommend Ektra Melamine for this reason. We are the first and largest manufacture of 100% melamine products. Further, our products comply with all EU directives that ensure safety for use in food service environments.

Q4. Is Ektra Melamine breakable ? 

A4 . Is anything completely unbreakable? Any melamine can be broken – however, a 100% Ektra melamine is stronger than one made with fillers. Ektra melamine is strong, with a typical impact strength four times that of porcelain or china. It won’t shatter in the way that traditional materials do. Serrated knives and abrasive chemicals can scratch the material.  An increased life span thanks to the additional strength makes premium melamine pieces an excellent alternative to porcelain and Bone china. 

Q5. What is difference between ceramic and melamine and ceramic is more economical than Melamine ? 

A5. 

Q6. Can I put Melamine dishes in the microwave ? 

A6. Microwaving food causes nutrient loss and heating food in plastic can trigger hormone disruption and thus we promote fresh cooking and fresh serving in colorful plates/bowls.  Ektra don’t promote any dishes in the microwave. 

Q7. Is Ektra Melamine dishwasher safe ? 

A7. Yes, 100% premium melamine withstands daily cleaning in commercial dishwashers. The material has excellent insulating and heat-retention properties, so they dry faster than other dinnerware.

To get the maximum life from your products, we recommend you avoid using harsh chemical, bleach and chlorine-based detergents in the dishwasher. Hand washing will give the very best results.

Q8. Does Ektra Melamine work with heat and cold ? 

A8. Melamine is an excellent insulator – it’s why it is a popular choice for children’s dinnerware and also for aged care, as it remains cool to the touch when holding hot food or liquids. Hot food will stay hot for longer, as heat is not transferred into the material. The same applies for cold foods – warmth is not transferred to the food so it stays cold longer, making it a superior choice for cold and frozen desserts. With better temperature retention than ceramics and tempered glass, Ektra Premium Melamine withstands food and drink temperatures from -20°C to 120°C.

Q9. Why Ektra Melamine is expensive as compare to other brands in Melamine ?

A9. Not all melamine products are made from the same material. Always verify the source of the products/brand. Ektra is the only brand in India which uses Thailand Raw material for producing products in India. Especially Thailand paper we use to ensure no color/design fade.

Q10. Why we buy Ektra Melamine ?

A10. We recommend Ektra Melamine for its design quality and verification of suitability and safety in food service settings. 

Inferior melamine tableware are very cheap in price but are made of inferior materials. It is made of low-priced urea and formaldehyde. It will decompose after 100°C. It can be seen that the thermal decomposition temperature is much lower. Formaldehyde can easily cause various diseases and even cause cancer.

Q11.  What is difference between Melamine, ceramic, porcelain ?

A11. 

ParametersEktra MelamineCeramicBone ChinaPorcelainSteel
DurabilityMelamine tableware is designed with shatter-resistant properties and strengthened resin, making it extremely durable and scratchresistant. Ceramic dishes are not known for their strength and are often prone to chipping & easily breakableDelicate and easily breakable Porcelain are fragile, and they are easy to collide with cracks or even breakDurable but easily be scratched
TemperatureOur melamine cups retains temperature better than other material equivalent. Safe to touch handles.High temperature not safe to touchHigh temperature not safe to touchHigh temperature not safe to touchHigh temperature not safe to touch
Shine – LongA Clean bright, chip free products. Colors never fadesTwice as likely to chip and SplinterTwice as likely to chip and SplinterChip resistent and long last shineColorless with plastic material no safe
Replacement costMarginal replacement costHigh replacement costHigh replacement costHigh replacement costMarginal replacement cost

Q12. How to place order with Ektra ?

A12. You can place order directly at ektraindia.com or message us to connect you with nearest Ektra Brand Ambassador.

Q13. How to join Ektra as a Brand Ambassador ?

A13. You can start your own smart business with Zero investment. Yes, there is no joining fee and free home delivery service. Please like our facebook page, “@srithaindia and click customercare whatsapp button to reach out us directly. We supply to pan India in all post office pincodes locations from J&K to Kanyakumari